Do Businesses Still Post on Facebook in 2025?
Is Facebook dead? Not exactly, but it's definitely not what it once was. Organic reach is down, attention spans are shorter, and business pages often struggle to gain traction. It's easy to post a few times, see minimal engagement, and give up. We get it — since relaunching our website about seven months ago, we’ve been focused on client work and building our portfolio, leaving our Facebook page a bit quiet. But this month (April), we’re shifting gears and giving our own Facebook presence more attention — and you might want to do the same.
Why bother? Because Facebook still matters, especially when used strategically. With over 3 billion monthly active users, it may not be the trendiest platform, but it’s still the largest, with reach across all age groups. It remains a powerful tool for businesses to connect with local audiences, showcase legitimacy, and stay visible to both past and potential customers. The key is consistency and real, engaging content — posting sporadically or with low-effort graphics won’t lead to much engagement, and a stale page can actually harm your brand, even if your business is thriving. That’s why we’re recommitting to Facebook, planning to post more regularly to stay active and create more opportunities for connection. Regular posting not only keeps your business top of mind but also helps you reconnect with people who may have forgotten what you do.
If you’re thinking about reviving your page, here are a few things to keep in mind:
Set a manageable schedule. Once a week is better than nothing — and better than going all in for a month, then disappearing.
Prioritize visuals. Posts with photos or video consistently get better engagement. Even simple, well-lit photos of your work go a long way.
Use your real voice. People scroll past posts that feel robotic. Speak like a human.
Check your info. Make sure your contact details, business hours, and links are all current.
Be present. Reply to comments. Like other posts. Stay active, even when you're not publishing something new.
We understand that time is precious — and not every business has the hours to invest in building a strong online presence. That’s why we’re offering an exclusive promo to help you get back on track: full management of two social media accounts, including a professional photoshoot and expert photo editing, all for just $250/month. Ready to transform your Facebook or Instagram into a dynamic, engaging presence? Click here to learn more or reach out to us today to get started!
Campfire Media is a Vancouver-based digital marketing agency that specializes in social media management, photography, video production, graphic design, website design, and more. If you’re looking to take your business to the next level, we’re currently offering some amazing promos! Check out our prices page for more details, and feel free to message us through our contact page to get started. We’d love to work with you and help elevate your brand.